We embarked on a new journey by opening the largest bicycle store in Poland – the first physical store of CentrumRowerowe.pl. After the ceremonial cutting of the chain, numerous guests were guided through 12 product zones in a unique way – using light. The vast space (2,700 square meters) and the impressive selection of over seven thousand products left a strong impression. As part of the event, we also organized discussion panels featuring Maja Włoszczowska, Michał Topór, and Tomek Marczyński.