Rossmann Poland Brand Zone
The Rossmann festival zone had a modest appearance by day but transformed into a vibrant spectacle by night. Features included illuminated bleachers for viewing the main stage concerts, large neon signs, a shimmering façade, and glowing swings. Inside, there was a plethora of attractions: colorful Insta spots, a well-stocked bar, and three beauty booths for perfecting festival looks. An additional highlight was the DJ performances that heated up the dance floor. Over four days, the zone was visited by more than 100,000 people!